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Three words. Every decision. The rest follows.
Dear Diamond Polisher,
Have you ever made a decision and just known it was right β before you could even explain why?
Most leaders I work with have almost forgotten that feeling. They're so busy responding to what's expected, what looks ambitious, what protects the relationship... that somewhere along the way, they've lost the connection to themselves.
Three words helped me find it again.
Let me tell you what happened to me.
I spent six years at Autobacs, Japan's largest automotive company β a thousand employees, long rows of desks, and me, the only westerner.
And I was there. Making Excel spreadsheets with the system engineers.
By eleven o'clock every morning, I was already exhausted. Not from the work. From the shrinking.
I wasn't performing badly. I was disappearing. Day after day, quietly folding up the parts of me that didn't fit β the creativity, the need to connect, the hunger to build something that mattered. I was six years into depression and didn't have a name for it yet.
Then something shifted β a new project. I started working with William Reed, a freelancer collaborating with Autobacs, on a monthly international newsletter. The process was creative, alive, meaningful. For the first time in years, I felt like myself at work.
But the project wasn't recognised. My manager didn't see the value. My colleagues didn't either. That one light, and no one around me could see it.
A year or so later, I flew to Santa Cruz, California to study Neuro-Linguistic Programming. And in the middle of that training, something clicked. I finally understood why I had been exhausted by 11am every morning for six years. It wasn't the workload. It was the misalignment. I was spending every day in direct opposition to who I actually was.
I discovered my core values. Three words I had been living around but never toward:
FREEDOM Β· CREATIVITY Β· CHALLENGE
The moment I truly claimed them β not as aspirations but as facts about who I am β I couldn't un-see the gap between the life I was living and the life that was calling me.
That gap is why Γquilibre exists.
Values Clarity & Decision Fatigue β Roy F. Baumeister, Florida State University
Every decision drains willpower. But when choices are pre-filtered through clear personal values, the cognitive load drops dramatically β because the framework for choosing already exists. Leaders with named values don't just decide faster. They decide with less internal conflict, and they recover more quickly from hard calls.
Values-Congruent Action & Wellbeing β Steven C. Hayes, University of Nevada (ACT Research)
Decades of clinical and organizational research in Acceptance and Commitment Therapy show that people who identify their core values and act from them β rather than from avoidance or external pressure β experience significantly lower anxiety, higher engagement, and greater psychological resilience. Not because life gets easier. Because they know why they're in it.
Here's what that means in practice: a leader without named values doesn't just drift. They work harder and feel less. Every undecided fork, every compromised yes, every action disconnected from meaning β that energy compounds quietly. And it's expensive.
Let me show you what this looks like in coaching.
Kenji had spent fifteen years becoming exactly what everyone expected of him. Senior director at the Japan branch of a major American F&B group. Respected, steady, a career that made sense on paper.
On a Sunday evening at the airport, he watched a father lift a small girl onto his shoulders β the child laughing with her whole body. His daughter had said her first full sentence that week. He hadn't been there.
He came to coaching carrying a question he couldn't quite put into words. I introduced him to PhilBot. And we started with something he'd never been asked before:
"What do you truly value?"
Before β When There Is No Compass
π Step 1 β PhilBot anchors the conversation in lived experience, not abstract aspiration
The Discovery π
β Three weeks later β
π Step 2 β Values surface from lived experience, not from an aspirational list
BELONGING Β· FAMILY Β· CONNECTION
After β The Decision That Became Simple π―
Three months later, Kenji was offered a promotion to VP β a global role, prestigious, exactly the kind of trajectory his career had been pointing toward. It would require 200+ days of travel per year.
The kind of offer he would have spent weeks agonising over, six months earlier.
He came to our next session, sat down, and said: "I already know what I'm going to do."
π Step 3 β Values don't eliminate difficulty. They eliminate ambiguity.
π The Diamond Insight:
You don't need more information to make better decisions.
You need to know what you're deciding for.
PhilBot AI Coach
Ready to find your three words? π₯π
Use this prompt with PhilBot β or with any AI β to discover your core values:
"I want to discover or deepen my understanding of my core values. Here are 2β3 decisions I've made recently that felt truly right β and 2β3 that felt like friction: [describe briefly]. Help me identify the values that explain the difference. Then help me put them into 2β3 words that feel completely mine."
Or turn it inward: "I know my values intellectually but I'm not sure I'm living from them daily. Design a simple morning check-in β one question I can ask myself to stay connected to what I most deeply value."
πΉ This Week's Challenge:
Take 10 minutes. Find a quiet moment. Ask yourself:
"If I had to make every decision from three words that describe my deepest truth β what would those three words be?"
Write down whatever arrives. Let it be raw. Let it be yours.
Then look at a decision you're currently facing. Ask yourself: which option is most aligned with those words?
Notice what shifts.
Freedom. Creativity. Challenge. Those are mine. Three words I resisted claiming for years β because claiming them meant changing everything. They did.
Your three words will take you somewhere I've never been. Somewhere Kenji has never been. Somewhere entirely your own.
That's exactly the point.
Keep shining! ππ₯
Philippe & PhilBot
Γquilibre k.k. | Tokyo Β· 20 years of inspiring leaders to shine β¨
P.S. The Leading Spirit is the second inner diamond in the Diamond Leadership Model. Over the coming weeks, we'll explore the third: Field of Influence. Because once you know what you value... the question becomes: how far does your light reach?